
1. Joe Rogan and Total Human Optimization
Rogan is an investor into a company called “Onnit”. The company offers many different products, but markets itself as proprietors of “Total Human Optimization”. Basically, it’s a company that makes you better at being alive. They offer supplements to make you healthier, think clearer, and workout longer. They also offer workout equipment, and have instructional videos through their Onnit academy.
In this video, posted to the Onnit Youtube channel, Rogan demonstrates how Onnit’s kettlebells have given him greater kicking strength.








